{"id":3802,"date":"2019-08-27T15:32:53","date_gmt":"2019-08-27T22:32:53","guid":{"rendered":"http:\/\/www.mosio.com\/mobileanswers\/?p=3802"},"modified":"2019-08-27T15:32:56","modified_gmt":"2019-08-27T22:32:56","slug":"8-reasons-to-research-client-feedback-with-mobile-phone-surveys2","status":"publish","type":"post","link":"https:\/\/mosio.com\/mobileanswers\/8-reasons-to-research-client-feedback-with-mobile-phone-surveys2\/","title":{"rendered":"8 Reasons to Research Client Feedback With Mobile Phone Surveys"},"content":{"rendered":"\n<p>Before you next seek client satisfaction feedback at your agency or private practice, take a look at these eight reasons to consider using mobile phone surveys.<\/p>\n\n\n\n<p>Have you considered utilizing the power of SMS surveys to collect client feedback?<\/p>\n\n\n\n<ol><li>Wide Availability \u2013 With an estimated\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/mobithinking.com\/mobile-marketing-tools\/latest-mobile-stats\" target=\"_blank\">6.8 billion mobile subscriptions at the end of 2012<\/a>\u00a0at an equivalent to 96% of the world population, there is no denying that conducting research with mobile phone surveys would be accessible to most clients.<\/li><li><a rel=\"noreferrer noopener\" href=\"http:\/\/connection.ebscohost.com\/c\/articles\/70305353\/delivering-customer-service-mobile-world-your-business-ready\" target=\"_blank\">Cost Effective<\/a>\u00a0\u2013 Each IM, SMS, and other web-based interaction costs 1\/10<sup>th<\/sup>\u00a0that of Interactive Voice Response (IVR) and 1\/100<sup>th<\/sup>\u00a0that of a live agent transaction.<\/li><li>Keep Confidentiality \u2013 Given their personal and mobile nature, the average mobile phone rarely leaves the sight of the owner. It has been reported that\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www.docstoc.com\/docs\/119372644\/Conversational-Advertising---Mobile-Squared\" target=\"_blank\">over 99% of all text messages are read by the recipient<\/a>\u00a0themselves. More expensive smartphones are even more likely to be guarded and come with security measures to lock the device or increase the chance of recovery should it be lost or stolen.<\/li><li>SMS is Popular \u2013 SMS traffic was estimated to reach\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/mobithinking.com\/mobile-marketing-tools\/latest-mobile-stats\" target=\"_blank\">9.6 trillion messages in 2012<\/a>.<\/li><li>Great Response Rate \u2013 SMS Surveys in particular have boasted an\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www.responsetek.com\/mobile-surveys.asp\" target=\"_blank\">average response rate of 25% to 45%<\/a>.<\/li><li>Prompt Responses \u2013 About\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www.docstoc.com\/docs\/119372644\/Conversational-Advertising---Mobile-Squared\" target=\"_blank\">90% of all text messages are read within 3 minutes of their delivery<\/a>, increasing the chances that users will respond to your survey. In fact,\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www.responsetek.com\/mobile-surveys.asp\" target=\"_blank\">98% of completed SMS surveys are collected within 24 hours<\/a>.<\/li><li>Organized Data \u2013 In addition to a good response rate, collecting survey answers via mobile phone provides an\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www98.griffith.edu.au\/dspace\/bitstream\/handle\/10072\/22368\/53089_1.pdf\" target=\"_blank\">immediate entry of data into a centralized database for analysis and fewer errors in data entry<\/a>. This is an improvement over the interpretation of barely legible handwritten responses and far less time-consuming.<\/li><li>Proven Success \u2013 In the business sector, many businesses have turned to utilizing mobile devices more readily in the interest of competitive advantage. SMS surveys have been used to research customer satisfaction with good results. For instance,\u00a0<a rel=\"noreferrer noopener\" href=\"http:\/\/www.responsetek.com\/mobile-surveys.asp\" target=\"_blank\">90-94% of customers who answer the first question answer all questions asked and 60-70% of customers provide comments<\/a>.<br><br><strong>For more information on how Mosio Q&amp;A can help you gather data from your customers, visit\u00a0<\/strong><a href=\"https:\/\/www.mosio.com\/qnaplans\"><strong>https:\/\/www.mosio.com\/qnaplans<\/strong><\/a><strong>\u00a0to view pricing and sign up for a free, 14 day trial.<\/strong><\/li><\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Before you next seek client satisfaction feedback at your agency or private practice, take a look at these eight reasons to consider using mobile phone surveys. Have you considered utilizing&#8230;<\/p>\n","protected":false},"author":3,"featured_media":3804,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8 Reasons to Research Client Feedback With Mobile Phone Surveys - Mosio Q&amp;A | Text Messaging Software for Events, Conferences, and Meetings<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mosio.com\/mobileanswers\/8-reasons-to-research-client-feedback-with-mobile-phone-surveys2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Reasons to Research Client Feedback With Mobile Phone Surveys - Mosio Q&amp;A | Text Messaging Software for Events, Conferences, and Meetings\" \/>\n<meta property=\"og:description\" content=\"Before you next seek client satisfaction feedback at your agency or private practice, take a look at these eight reasons to consider using mobile phone surveys. 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